The Growing Trend of CBD Products for Pets: Retailers Report Increased Sales and Interest
The pet industry is seeing a surge in the popularity of cannabidiol (CBD) products for pets, with retailers and pet owners alike showing increased interest in this emerging niche. Retailers are reporting a steady rise in sales of CBD products for pets, with many attributing this growth to increased awareness and education among consumers.
Michelle McConnell, co-owner of A Natural Pet Pantry in Osprey, Fla., shared her experience with CBD products, stating that since adding CBD brands to her store in 2017, sales have increased every year. She credits this growth to educating customers about the benefits of CBD for pets.
Nancy Murphy, CEO of A Dog’s World in Littleton, Colo., has been using CBD products in pet rescue work since 2008 and has seen continued growth in sales since opening her retail boutique in 2020. She noted that the need for CBD products has increased, especially with pets experiencing separation anxiety after the extended periods of time spent at home during the COVID-19 pandemic.
Industry insiders have identified separation anxiety, overall calming, and help with chronic diseases as the most common reasons pet owners are turning to CBD products for their furry companions. Chelsea Gennings, co-founder of Pet Releaf in Littleton, Colo., emphasized that CBD has been a game-changer for pet parents looking to alleviate their pets’ suffering and stress.
With the increased interest in CBD for pets, manufacturers are introducing new products in a variety of formats to cater to different needs. Rover’s Wellness introduced Rover’s Canine Wellness Chews and Rover’s Canine Wellness Freeze-Dried Bites, while Ziggy Marley’s Apawthecary by One Farm launched Romeo’s Digestion Powder for dogs.
Education remains a crucial aspect of CBD sales, with industry insiders emphasizing the importance of retailers being knowledgeable about the products they carry. Retailers are encouraged to understand the difference between full-spectrum and broad-spectrum oils, as well as the value of certifications like the National Animal Supplement Council (NASC) Quality Seal.
In terms of stocking and displaying CBD products, retailers are advised to offer a curated selection of quality brands that they trust and have had success with. Location also plays a role, with products being displayed prominently for easy access and education for customers.
Overall, the pet industry is seeing a growing interest in CBD products for pets, with retailers and manufacturers working together to meet the demand and provide high-quality products for pet owners looking to improve their furry friends’ well-being.
