Mars to Invest €130 Million in French Sites, Focus on Pet Care and Food Production

Mars to Invest €130 Million in French Sites, Boosting Production Capacity and Sustainability

Mars, the global food and pet care giant, is set to invest a whopping €130 million (US$140 million) in its French sites, aiming to enhance production capacity and sustainability measures. The news was revealed by Romain Dumas, managing director of Mars Petcare & Food in France, at the Choose France investment summit.

The investment will be spread across Mars’ four French units, including the pet care arms of Mars Petcare and Royal Canin, as well as Mars Food and the confectionery-focused Mars Wrigley. A significant portion of the funds will be allocated to installing new pet food production lines at the Saint-Denis-de-L’Hôtel site, which produces popular brands like Pedigree and Whiskas.

In addition to expanding production capacity, Mars plans to modernize facilities, invest in sustainable packaging, and increase the number of employees. The company will also invest nearly €48 million (US$52 million) in its nutritional pet food brand Royal Canin at the Aimargues site in Gard, focusing on employee well-being, renewable energy sources, and storage capacities for raw materials.

Romain Dumas emphasized that these investments will not only benefit consumers and their pets with quality products but also strengthen Mars’ presence in France in a sustainable manner. Mars Petcare is known as one of the top pet food companies globally, with a diverse portfolio of nearly 50 pet food brands, including five billion-dollar brands.

With this significant investment, Mars is not only expanding its production capabilities but also demonstrating its commitment to sustainability and growth in the French market.